The Intentional Travel Blogger’s Blueprint

Bootstrap Blogging Course


Welcome to Bootstrap Blogging, my signature travel blogging course and coaching program designed to turn your passion for travel and storytelling into a profitable blogging businessespecially if you’ve been stuck, burnt out, or overwhelmed by SEO, traffic growth, affiliate monetization, or strategy. Bootstrap Blogging is the ultimate travel blogging online course for launching and scaling a travel blog to five/six figures, following my step-by-step blueprint!

Learn how to build a travel blog with purpose through evergreen SEO and impactful storytelling—so you can earn while you [sleep / eat / go on your next adventure].

trusted
by 100+ creators

Maybe you’re afraid to start. Maybe you’ve hit publish once and even made a few dollars. Whatever it is, you’re stuck.

And it still feels like your travel blog is out of reach or isn’t working for you.

❌ stuck, in your head on how to move forward
❌ stuck, writing and publishing posts that don’t rank
❌ stuck, using travel affiliate programs that don’t convert
❌ stuck, wondering if you’ll ever make money from travel blogging

Being stuck sucks!!! So, tell me, is this you…?

👉 You’ve hit publish on posts you poured your heart into—only to have them never rank or earn you money.

👉 You’ve tried affiliate programs, but your links kinda just don’t do anything??

👉 You’ve seen other bloggers land tourism board trips, brand deals, or ad income and wondered… why not me?

Here’s Why Most Travel Blogs Fail (But Why Yours Won’t)

If you said yes to one or all of the above, you might be feeling like this:

➡️ Your blog is a passion project, but not a real business!

➡️ Growth is painfully slow, and you’re running out of bandwidth or motivation to make this dream a reality.

➡️ You’re working harder and harder, without earning any more than you did when you started!

That’s the real problem, and my promise:

You don’t need more random blogging “tips” that feel regurgitated.
Nor do you need to do it all on your own — you need guidance (hello, it’s me 👋) and a big SHIFT.
You need clarity.
You need to be told (and shown) that you can do it (because you can).

My proven blog blueprint combines strategy, SEO, monetization, and mindset, and literally will get you where you want to go, step by step! ✨

& this is where the magic happens…

Grow Your Travel Blog
With Purpose & Profit

Now, imagine instead of staying stuck and penniless, you:

✅ Make $5,000+ from ads and travel affiliates every month.
✅ Rank 1st in Google/search engines for years!
✅ Treat your blog like a business (and earn 5+ figures).
✅ Land tourism board and travel brand invites with ease.
✅ Document and share the stories and places you deeply care about!
✅ Earn $1,000+ from ONE itinerary you wrote six months ago!
✅ Inspire & inform millions of readers around the world with your firsthand experiences!

With the help of Bootstrap Blogging, travel blogging can replace your full-time job ✨ 👑 💻

You’re just one decision away from my proven strategies and support to build an intentional travel blog business that aligns with your values and provides you with financial independence.

These #Bootstrappers Did It, & So Can You 🥰

“Bri and her amazing course have changed my life. I’ve not only gained a lifelong friend, but she has helped me scale my blog to the point where I have just hit 100k monthly page views. She teaches in a way that is so easy to understand as a beginner blogger, and 3 years later, I have gained so much more knowledge than when I started. Thank you, Bri, for being the best mentor there ever was!”

Kerry, Oceanus Adventure

“Bri’s course completely changed the trajectory of my blogging journey! After our first 1:1 call, I knew I had made the right decision investing in Bri’s course and the Bootstrap Blogging community. Less than one year after implementing what I learned in her course, I hit 50,000 sessions and was accepted into an ad network! Now I continue to learn and grow from the amazing Bootstrap community. The best investment I’ve ever made!”

Adventures by Lana

“Bri’s course and her invaluable help along the way helped me reach my 50K traffic goal to get on Mediavine. It’s because of my blog that I was approached about writing a book about hiking with dogs in New England, and for the first time, I am seeing my blog income match that of my teacher’s salary. None of this would have been possible without this course, the community, and Bri’s direction.”

Kristen, Early Bird on the Trail

Here’s How My Blog Course Helps You SHIFT

  • SEO That Lasts: Learn my intentional, evergreen SEO system that brings readers to your blog months (and years) after you hit publish.
  • Affiliate Copy That Converts: Write content that earns money passively (without feeling robotic or salesy).
  • Content Planning Systems: Stop guessing what to publish; learn how to batch, structure, and build topical authority in your blog posts.
  • Pinterest for Traffic: Grow your blog traffic with your photography seen by thousands on Pinterest.
  • Templates, Swipe PDFs & Blogging Toolkit: Take what I use, from pitch emails to SEO outlines, ready to plug and play for you.
  • 🌟 Optional Momentum Tier: Join the Momentum tier to get access to 6x community calls per year, lifetime Slack access, priority email support, and unlock Bootstrap Retreats.
Not just about traffic — it’s about transformation

I first joined Bootstrap Blogging back in 2021 when Bri initially launched it, and so far, it’s been the best investment I’ve made in my business. Bri and her course have been an incredible help and support for me – both personally and professionally. First of all, by implementing what I learned in the course, I finally hit 50,000 monthly sessions and got approved by Mediavine after years of struggling. Secondly, the community in the course is unmatched. Not only is everyone incredibly helpful and supportive in our community chat, but some of us have also gone on to become lifelong friends and have met up in multiple different countries and continents across the globe. I highly recommend this course to anyone who’s thinking of taking their blog to the next level. Bri, I’m forever grateful for you, the course, the community you’ve created, and our friendship ❤️.

Who Is My Course & Coaching For?

☑️ Perfect for you if:

  • 💻 You already have a travel blog (or want to start one) and are serious about turning it into a long-term business.
  • 🌻 You value authenticity—you want to align your blog with your values, voice, and lifestyle while still building scalable passive income!
  • 📝 You’re tired of guessing what to post and want a proven step-by-step system for SEO, storytelling, monetization, and growth.
  • 💰 You’re ready to treat your blog like a business and are willing to put in consistent effort.
  • 🫂 You’re craving a supportive community of like-minded bloggers who actually “get it” and will celebrate your wins with you!
  • 🌿 You want to build something evergreen that earns traffic and income even when you’re offline, traveling, or taking time off.

❌ Not for you if:

  • You’re just looking for Instagram-heavy brand collabs with no blog/writing focus.
  • You want overnight success without committing to the process of publishing, learning SEO, and building authority.
  • You don’t really enjoy writing about travel or doing research.

What’s Inside the Course?

10+ Modules, 55+ Lessons with step-by-step instructions & video tutorials

we’ll cover travel blogging from a-z

WordPress

Writing

Monetization

Traffic

Media

Emails

SEO

Business

AI

& More

Master Your Blog Writing & Storytelling to Connect & Convert

Learn how to write blog posts that are not only optimized for Google and search engines, but are valuable to real readers. You’ll master structure, storytelling, and calls-to-action that feel natural (not salesy), so your blog posts become searchable, shareable, impactful, and profitable.

Monetize & Scale Earnings with Intent & Integrity

Go beyond just dropping affiliate links randomly into your posts and hoping for conversions. Master how to use affiliate programs and tools naturally and strategically to match reader intent and to increase clicks + conversions without compromising on your voice or values.

Skyrocket Blog Traffic with Simple, Organic, White-Hat SEO

Learn how to confidently research long-tail keywords, structure blog posts, and optimize every word of your site—without getting tangled in technical cobwebs.
These value-packed modules cover everything from SEO essentials to advanced techniques: posts, pages, plugins, alt text, internal links, slugs, meta data, categories/tags, site speed, and more. And without the spammy tactics.

Show Up, Stand Out & Blog Like a Business Owner

It’s time to stop starting and stopping because you feel a dip of motivation or are “stuck” in the low-traffic trenches. In these modules, you’ll learn how to map out aligned content that supports your brand, builds trust, and grows with you. We’ll also dive into the mindset shifts that help you show up consistently, own your expertise, and blog like a business owner to prevent burnout or overwhelm.

Create, Grow, & Monetize with Purpose and profit

Why Bootstrap Blogging Is Different Than Other Travel Blog Courses

Strategy & Mindset Modules to Take You From $0–$100K 💰

Everything I teach in this course is built from the exact systems, strategies, and mindset shifts that took me from hobby blogger to six-figure CEO. If you’ve struggled with self-doubt, impostor syndrome, content overwhelm, or not knowing what to do next, this course is for you. I’ll help you build not just the blog, but the mindset, systems, and confidence to grow it into a real, purpose-driven business that is aligned and profitable.

Impact & Value-First Approach, Not Cookie-Cutter SEO 🍪

Sure, you’ll learn SEO, WordPress, monetization, and other things in this course that you may find elsewhere—but I teach blogging through the lens of your unique brand, story, and values. This is a course that will get to the heart of your why. Because it’s not all about SEO. It’s about experience. Impact. It’s about creating something worth something, and I believe everyone has a unique voice and story to share.

Created by an Experienced (Travel) Blogger, for Bloggers 👑

Unlike no-face blog courses or influencer-backed academies, my blog course is grounded in real travel blogging experience, tested over time. I’m still in the game, still publishing, still testing what works, and still adapting to the changing landscape of blogging—and I’m bringing all of that expertise, insight, and industry savvy to you, packaged (cutely) and broken down step-by-step to make learning easy and accelerate your growth.

But This Is the Real Bootstrap Difference… ❤️

“Bri is single-handedly responsible for my success as a blogger! I blogged for a full year, without gaining any traffic, or income! After discovering Bri’s course that changed overnight. My website went from never cracking more than 1000 page views a month to a rapidly growing trajectory of page views per month. And the income followed almost immediately. Her course has literally changed my future, I no longer work in education, instead I work for myself.
But the biggest sense of gratitude I feel for Bri, her course and my blogging journey was in 2023 when I was travelling full-time with my family and diagnosed with breast cancer. Our life was thrown into a turmoil and we immediately had to go home to New Zealand. I’m so very relieved that the passive income my blog was earning meant I was able to go through treatment, husband by my side, without the financial pressure for either of us to return to work.
The $2000-3000 USD I was earning a month gave us room to breathe and heal.
Four years later, my blog is still going strong, and I’m excited to be blogging again. The blogging community Bri has created is a constant source of motivation and I don’t know what I would have done without it all these years!”

Sharon, My Free Range Family

join for seo, stay for sisterhood

Meet the Bootstrap
Community.

Blogging can be lonely, but it shouldn’t be.

One of the most powerful parts of Bootstrap Blogging isn’t just the strategy or step-by-step lessons—it’s the real community behind it. 🥹

Bootstrap wouldn’t be what it is today without its members. Period.

When you choose to become a Bootstrap Momentum member, you’re joining a circle of purpose-driven bloggers who support each other, collaborate, and celebrate big wins together! 🎊 #communityovercompetition

“Bri’s course and her invaluable help along the way helped me reach my 50K traffic goal to get on Mediavine. It’s because of my blog that I was approached about writing a book about hiking with dogs in New England, and for the first time, I am seeing my blog income match that of my teacher’s salary. None of this would have been possible without this course, the community, and Bri’s direction.”

Early Bird on the Trail

“Before her course, my blog was barely seeing any traffic, and I was writing posts for no one to see! After our first 1:1 call, I knew I had made the right decision investing in Bri’s course and the Bootstrap Blogging community. Less than one year after implementing what I learned in her course, I hit 50,000 sessions and was accepted into an ad network! Now, I continue to learn and grow from the amazing Bootstrap community. The best investment I’ve ever made!”

Adventures by Lana
Bootstrappers in the Moroccan Sahara!
photo by Kerry, @oceanus_adventure

PLUS, unlock exclusive access to…
Bootstrap Retreats!

Over the past year, we’ve hosted two international blogging retreats in Morocco and Thailand—bringing members together IRL, to connect, adventure, and grow. These retreats are intimate, immersive, and intentional spaces for achieving clarity, receiving coaching, and creating content. This community has fostered deep, online and offline friendships, transformational mindset shifts, and blog breakthroughs that wouldn’t have been possible alone.

As a Bootstrap Momentum member, you’ll get unlimited access to future retreats, community calls, and accountability groups.

Our 2026 Bootstrap Retreat destination is… SUMATRA! 🦧🌿

meet your community <3
They’ve seen the #wins & growth transformation… You can, too!

Quit Her Job!

After consistent $5k months, Lana left her job to blog full-time

From ~100 to 35K

Liz started at 100 sessions and grew to 35,000 sessions!

$2K-$3K Months!

Sharon now earns $2K-$3K/month in passive income

$1000+ from Ads

Sarah grew her second blog and hit her first $1k in ad revenue!

Got on Mediavine!

2 years in, Josefine hit 50K sessions and monetized with ads

Grew 40K Sessions

Alexys hit 4 figures, grew 40K sessions, and left freelancing!

“I wasted years of blogging with no direction or knowledge on how to grow. I took this course and completely revamped my site, and within 1.5 years, I went from ~100 sessions to peaking at 35K sessions while monetizing in between. 100% worth it if you are serious about blogging.”

Eat, See, TV

“Bri’s course changed the trajectory of my blog completely. I had been blogging for two years with no consistency and very few readers. Now I have almost 40,000 monthly readers and a wonderful blogging community to utilize as resources!”

Lita of the Pack

Let’s get you on your way ✈️

Join the Bootstrap Blogging Master Course

Your travel blog can provide you with financial freedom, but only if you commit to building something real, intentional, and profitable.

Pick your enrollment option:

“The best things in my life have happened after I took a big leap and/or invested in myself. If you’re willing to put in a little money and a lot of hard work, joining BB will be one of the best decisions you’ve ever made.”

Alexys Abroad

My Blogging Journey

Why I Created My Own Travel Blog Course

A few years ago, I felt stuck juggling freelance clients while yearning to do more. I already knew SEO, affiliate marketing, and how to build and monetize niche sites. But I still doubted my identity and authority in becoming a “legitimate” travel blogger.

Then, one day, while living in Mexico, I read a travel blogger’s posts and heard my voice in hers. I literally thought, if she can do it, so can I. It gave me the confidence and quiet push I needed. So it was decided. That day, I wrote seven blog posts and birthed a fervor for blogging like I never had before. I let go of freelance client work and started publishing consistently (even as the pandemic shut the world down!).

Today, my travel blog has reached nearly 3 million readers—and counting! I’ve since grown multiple sites, landed dream (paid) partnerships with tourism boards and travel brands, built a six-figure blogging business, and helped over 100 adventurers and creators—from outdoorsy gals to family travel moms to nomadic couples—find clarity, confidence, and consistent income through travel blogging.

But here’s what I really want you to know: This course exists because I chose to get started. At the time, no one else was teaching travel blogging like I wanted to—with real strategy, personalized 1:1 guidance, and space for community, creativity, intention, and purpose. Since launching Bootstrap Blogging, I’ve:

  • Coached over 100+ creators on how to start and grow purposeful and profitable blogs!
  • Hosted two in-person Bootstrap retreats (in Morocco & Thailand!)
  • Presented at TBEX Alaska and TBEX Ireland on SEO and affiliate income, + partnered with over a dozen aligned, reputable travel brands
  • Became faculty at the annual Book Passage Travel Writers and Photographers Conference, where I teach fellow creators, authors, and journalists how to make money from travel blogging

So if you’re wondering if it’s too late for you, it’s not. You just have to choose.

my blog Partnerships & alliances

What Joining Bootstrap Blogging Could Do For You This Year…

If you join the 100+ Bootstrappers who chose to get started,
you’ve hit 10,000 sessions for the first time (maybe even 30,000 or 50,000!),
and you’re hitting 4+ figures monthly in passive income.

How would your life or business look if you made a change?

💰 Imagine waking up each day with Passive income on autopilot!

No longer feeling stuck or overwhelmed, but instead, feeling confident and
in control while earnings and commissions accumulate in your dashboards.
What if you could finally spend your time on your passion project,
earn more than your day job from building your own digital business, 
and enjoy the freedom and success that comes with it?

🌟 Think about the impact YOUR Stories, advice, & experiences would have.

How proud would you feel to receive hundreds of emails and readers’ comments
telling you how much your advice
changed the trajectory and meaning of their travels? 
How empowered would you feel knowing that you’ve trusted in the process,
your unique experiences and stories, and the value they hold,
to see your dream blog traffic, income, and paid partnerships flow into your life with ease?

No more sitting on your stories and experiences. No more self-doubt.
This year, turn your blog into the business it was meant to be! Profitable, purposeful, and entirely yours.
Bootstrap Blogging will get you there.

Build, grow, and monetize your blog with purpose & profit

Course FAQs

Nope! Bootstrap Blogging is designed to help both beginners and intermediate bloggers. Whether you’re starting from scratch or trying to scale an existing blog, you’ll learn how to set up a smart, SEO-optimized foundation or refine what you’ve already built.

You’ll have lifetime access to all course content, including future updates. That means you can revisit lessons anytime, at any stage of your blogging journey. Each blogger’s timeline is different!

Bootstrap Foundations is the self-paced course-only tier, giving you lifetime access to the full blogging course without extra cost of support. Bootstrap Momentum includes everything in Foundations plus access to the private Slack community, 6x group coaching calls, retreat invites, and ongoing support to help you stay consistent and connected as you grow.

I show you exactly what I do across my blog business, in real time, including my SEO and affiliate strategy, writing tips, and how I managed growth to six figures. No bs!

The course is entirely self-paced, so you can work through it in your own time. That said, most Bootstrappers begin seeing growth within 3–6 months when consistently applying what they learn and publishing 1–2x per week. There’s no rush, and no competition here. Some members have returned months later to pick back up where they left off (life happens, ya know!).

The course is designed with travel bloggers in mind (that’s my specialty!), but the SEO, content strategy, and monetization frameworks apply to lifestyle, outdoor, or niche site bloggers too, especially if your blog centers around personal experiences or destination-style content.

Yesif you do the work. This course gives you my blueprint, tools, and support to turn your blog into a real business, with members earning from affiliates, paid brand work, digital products, and ad revenue. But results always depend on implementation and consistency.

OK, Really, Stop Scrolling! It’s Time to invest in Yourself

Bootstrap Blogging: Foundations

My signature self-paced travel blogging course with lifetime access.

Learn how to grow your traffic, write blog posts that rank and connect, and monetize with affiliates, ads, and digital products using my tried-and-true SEO and storytelling strategies.

  • Lifetime access to the full course
  • Step-by-step blogging blueprint

Bootstrap Blogging: Momentum

The course + community tier for ongoing growth and accountability.

For bloggers who want to go further together. This tier includes everything in the course, plus community and group support to help you stay on track with:

  • Slack community for Q&A, wins, and 1:1 feedback
  • 6x Group Calls per year
  • Group-only offers and bonus trainings
  • Priority email support (3 months)
  • Access to future Bootstrap Blogging Retreats

Bootstrap Breakthrough: Private Coaching

Limited 1:1 coaching container to intentionally scale your blog.

FINAL ENROLLMENT: NOVEMBER 2025. This 4-week VIP experience is designed to accelerate your clarity and strategy, providing you with a custom, step-by-step action plan to reach your next blogging milestone.

  • Everything in the Momentum tier
  • 1x 60-minute private coaching call
  • 2x blog post writing audits
  • Private Slack support (4 weeks)
  • Limited seats available; apply below

“The magic you’re looking for
is in the work you’re avoiding.”

-Dipen Parmar